Press release -
Sleep a secret weapon as national team prepares for Portugal match
The Swedish football team have charge its batteries before the crunch match against Portugal. Key to the preparations are rest and good sleep. To optimise conditions ahead of the match, the team decided to upgrade to Scandic’s new Superior Sleep rooms. These rooms are equipped with innovative new beds that guarantee each player a really good night’s sleep, so they are ready to perform at their very best.
Two matches in four days. That requires meticulous planning, with rest, recovery and mental preparation taking centre stage. During these days, nothing should distract the players from focusing on the important task ahead. Sleeping well is extremely important in creating the conditions for top performance. The Swedish team has therefore decided that all the players and managers will now sleep in Scandic’s new Superior Sleep rooms for the team’s home matches.
“Ensuring that the players can recover properly and have an opportunity for rest and sleep is essential in being able to perform during two tough matches in quick succession. A large squad has all sorts of requirements when it comes to how hard or soft a bed should be. Now we’ve found a bed that suits everyone, we naturally want to make the most of it,” says Marcus Allbäck, who is responsible for the players in Sweden’s national football team.
New bed a Swedish innovationScandic’s Superior Sleep rooms are equipped with an innovative new bed, the first in the world that can be tailored to your own preferences for bed comfort. Using a remote control, the players themselves can decide how hard or soft the bed should be.
“When tackling a tough schedule with several crucial matches, you have to consider everything. A key piece of the puzzle is of course a comfortable bed that works for me,” says footballer Anders Svensson.
“Physique and weight vary a great deal across the team, So it’s great that we can now offer the players beds completely tailored to them. We hope this will help Sweden achieve great things in the Portugal matches,” comments Pernilla Johansson, General Manager of Scandic Park.
About Scandic’s Superior SleepScandic’s Superior Sleep rooms are equipped with everything you might need for a good night’s sleep. They are located away from the lifts and have extra thick blackout curtains so that guests are not disturbed by the morning light. Each room also comes with a special sleep kit consisting of ear plugs, an eye mask, chamomile tea and a docking station for playing relaxing music. The Superior Sleep rooms also have later checkout than the standard rooms for those who want a good lie-in. The Superior Sleep rooms are available at around 10 Scandic hotels across Sweden.
For more information:
Anna-Klara Lindholm, PR Manager Scandic,
e-mail: firstname.lastname@example.org, tel: +46 70-973 52 31
Every day, Scandic’s 7,500 team members work with one single goal in mind – to make you feel welcome. As the Nordic region’s most sustainable hotel chain we’re always focused on the environment, social responsibility and accessibility. With around 160 hotels in eight countries, 30,000 hotel rooms and a turnover of EUR 923 million, Scandic is the largest hotel chain in the Nordic countries. We want to be more than just a hotel – Scandic is a place where people meet, work and get inspired.