Press release -
Scandic sharpens its Food & Beverage focus– Jamie Oliver brings a summer flavour to Scandic
Continuing its successful partnership with world-famous chef Jamie Oliver, Scandic presents a wonderful Summer menu and a Kids menu that is more fun than ever. The menus will be served at all 156 hotels across the Nordic region, starting on 24 June. The partnership forms one of the elements in Scandic’s sharper food & beverage focus.
“I’m impressed by the way Scandic looks after its guests,” says Jamie Oliver. “So I’m proud to present the new Summer and Kids dishes together with Scandic’s team. I hope they’ll be enjoyed by guests young and old. It’s cool and exciting every time I get to develop new dishes with the great people at Scandic.”
The partnership with Jamie Oliver has been running since 2009, allowing Scandic’s guests to enjoy specially composed dishes of high quality that make best use of seasonal produce. Together with Scandic’s Food & Beverage team, Jamie has developed some hugely popular creations, such as Scandic’s exciting Kids menu, inspiring seasonal menus and energising refreshments and lunch dishes for our meeting and conference guests. Now comes a Summer menu and a new Kids menu.
“The partnership with Jamie Oliver has taken Scandic’s Food & Beverage to a whole new level and has proved a great success for us. Getting to work with Jamie is hugely fun and inspiring,” says Ulrika Garbrant, VP Food & Beverage at Scandic.
Scandic is keen to invest in Food & Beverage as a way of further improving the hotel stay. Food & Beverage is a key area in a phase of strong development and Scandic sees great potential for growth. The aim is to improve the experience for existing guests and at the same time attract new customer groups. Scandic is always developing new restaurant concepts to meet guest’s needs, and the latest of these is Kitchenbar.
Kitchenbar is Scandic’s new restaurant concept for roadside hotels, offering a variety of Swedish and international dishes. The ambition is to serve good, nutritious food and to take up the fight against the uninspiring offerings that travellers usually have to endure. The bistro-style Kitchenbar concept provides an environment where guests can switch between work and leisure, be sociable or sit in peace, and watch TV while dining if they so wish.
“Food & Beverage is an important part of the hotel experience, and of course a key aspect of life,” continues Ulrika Garbrant. “We want to offer quality, inspiration and variety when it comes to our food, something for all tastes in an attractive and relaxing environment. That’s why we’re always developing and testing new restaurant concepts. I would like to see our restaurants and bars become a place to meet up and enjoy a good meal or a drink, whether you’re a hotel guest, a local or you’re just passing through.”
New ways of working, meeting and socialising are erasing the boundaries between work and leisure, prompting Scandic to constantly adapt and develop its products and services. The traditional image of hotels is disappearing and people are making new demands of tomorrow’s hotels. As the meeting place of the future, Scandic offers access to culinary experiences, social spaces, shopping, exercise, spa facilities, conferences and accommodation.
Hot and cold-smoked salmon
Hot-smoked salmon flaked through cream cheese, with cold-smoked salmon, rocket & good olive oil
Summer grilled chicken salad with green goddess dressing
Flattened chicken breast with crunchy lettuce, asparagus, pancetta & herby avocado yoghurt dressing
Chocolate pot & local summer berries
Dark & delicious chocolate pot with the sweetest ripe berries
Pizza your way
Put together your perfect pizza from the following toppings: mushroom, ham, cherry tomatoes, prawns, meatballs, grilled peppers, tuna fish and fresh basil. Served with melted Swedish cheese.
Jamie’s Favourite Pizza
An exciting pizza with Jamie’s tasty tomato sauce containing ten different vegetables, spinach and melted mozzarella topped with grated Parmesan and a drizzle of olive oil.
Two juicy burgers with fresh tomato, oven baked fries, ketchup and creamy coleslaw.
Chunky meatballs in a juicy tomato sauce, served with spaghetti, peas and Parmesan.
Jamie’s BBQ Chicken
Grilled chicken kebab with BBQ sauce, grilled red pepper and crunchy polenta chips.
Shake Me Salad
Mix your favourite vegetables with salad leaves and shake up with some dressing.
Choose your favourite flavours and toppings, and mix them all together to make your own ice cream creation.
For further information, please contact:
Ulrika Garbrant, Vice President Food & Beverage, Scandic, tel: +46 8-517 352 12
Anna-Klara Lindholm, PR Manager Scandic, tel: +46 709-73 52 31
Every day, Scandic’s 7,500 team members work with one single goal in mind – to make you feel welcome. As the Nordic region’s most sustainable hotel chain we’re always focused on the environment, social responsibility and accessibility. With around 160 hotels in eight countries, 29,849 hotel rooms and a turnover of EUR 923 million, Scandic is the largest hotel chain in the Nordic countries. We want to be more than just a hotel – Scandic is a place where people meet, work and get inspired.